| Characteristic | App | PC | OTT channels |
|---|---|---|---|
| - | - | - | - |
| - | - | - | - |
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Source
Release date
February 2021
Region
China
Survey time period
December 2020
Special properties
based on the Ad Insight database
Supplementary notes
Ad revenue refers to the viewed ads, excluding those from live streaming, variety show cooperation, and sponsorship ads. Ad formats include news feed ads, in-stream video ads, open ads, and other major types, excluding search result and e-commerce ranking ads.
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