With a forecasted compound annual growth rate of 8.1 percent from 2022 to 2027, mobile display ads would continue to be the main driver of Hong Kong's internet advertising market by 2027, taking up over 61 percent of the total revenue. The market share of classified ads was projected to drop from a quarter to below ten percent.
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PWC Hong Kong. (July 10, 2023). Forecasted revenue distribution of internet advertising in Hong Kong in 2027, by segment [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 20, 2026, from /statistics/1286575/hong-kong-internet-ad-revenue-distribution-by-segment/
PWC Hong Kong. "Forecasted revenue distribution of internet advertising in Hong Kong in 2027, by segment." Chart. July 10, 2023. ÌÇÐÄÆƽâ°æ. Accessed July 20, 2026. /statistics/1286575/hong-kong-internet-ad-revenue-distribution-by-segment/
PWC Hong Kong. (2023). Forecasted revenue distribution of internet advertising in Hong Kong in 2027, by segment. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 20, 2026. /statistics/1286575/hong-kong-internet-ad-revenue-distribution-by-segment/
PWC Hong Kong. "Forecasted Revenue Distribution of Internet Advertising in Hong Kong in 2027, by Segment." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 10 Jul 2023, /statistics/1286575/hong-kong-internet-ad-revenue-distribution-by-segment/
PWC Hong Kong, Forecasted revenue distribution of internet advertising in Hong Kong in 2027, by segment ÌÇÐÄÆƽâ°æ, /statistics/1286575/hong-kong-internet-ad-revenue-distribution-by-segment/ (last visited July 20, 2026)
Forecasted revenue distribution of internet advertising in Hong Kong in 2027, by segment [Graph], PWC Hong Kong, July 10, 2023. [Online]. Available: /statistics/1286575/hong-kong-internet-ad-revenue-distribution-by-segment/
