Question: Have you ever purchased a product or service after seeing an ad on any of the following? [Social media (i.e. Facebook, Twitter, Instagram, etc.)]
Citation formats
U.S. consumers influenced by social media ads to purchase products in 2017, by income
This statistic presents the share of consumers who have purchased products after seeing an ad on social media in the United States as of September 2017, by income. According to the findings, ** percent of consumers with a reported income of less than * U.S. dollars said they had purchased products after viewing an ad on social media.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÌÇÐÄÆƽâ°æ can support your business.
Morning Consult. (September 23, 2017). Share of consumers who have purchased products after seeing an ad on social media in the United States as of September 2017, by income [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 06, 2026, from /statistics/760213/us-consumer-income-social-media-ads-influence-product-purchasing/
Morning Consult. "Share of consumers who have purchased products after seeing an ad on social media in the United States as of September 2017, by income." Chart. September 23, 2017. ÌÇÐÄÆƽâ°æ. Accessed August 06, 2026. /statistics/760213/us-consumer-income-social-media-ads-influence-product-purchasing/
Morning Consult. (2017). Share of consumers who have purchased products after seeing an ad on social media in the United States as of September 2017, by income. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 06, 2026. /statistics/760213/us-consumer-income-social-media-ads-influence-product-purchasing/
Morning Consult. "Share of Consumers Who Have Purchased Products after Seeing An Ad on Social Media in The United States as of September 2017, by Income." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 23 Sep 2017, /statistics/760213/us-consumer-income-social-media-ads-influence-product-purchasing/
Morning Consult, Share of consumers who have purchased products after seeing an ad on social media in the United States as of September 2017, by income ÌÇÐÄÆƽâ°æ, /statistics/760213/us-consumer-income-social-media-ads-influence-product-purchasing/ (last visited August 06, 2026)
Share of consumers who have purchased products after seeing an ad on social media in the United States as of September 2017, by income [Graph], Morning Consult, September 23, 2017. [Online]. Available: /statistics/760213/us-consumer-income-social-media-ads-influence-product-purchasing/
