Question: Have you ever purchased a product or service after seeing an ad on any of the following? [Social media (i.e. Facebook, Twitter, Instagram, etc.)]
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U.S. consumers influenced by social media ads to purchase products in 2017, by age
This statistic presents the share of consumers who have purchased products after seeing an ad on social media in the United States as of September 2017, by age group. According to the findings, ** percent of consumers aged between 18 and 29 years said they had purchased products after viewing an ad on social media.
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Morning Consult. (September 23, 2017). Share of consumers who have purchased products after seeing an ad on social media in the United States as of September 2017, by age group [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 27, 2026, from /statistics/760195/us-consumer-age-social-media-ads-influence-product-purchasing/
Morning Consult. "Share of consumers who have purchased products after seeing an ad on social media in the United States as of September 2017, by age group." Chart. September 23, 2017. ÌÇÐÄÆƽâ°æ. Accessed July 27, 2026. /statistics/760195/us-consumer-age-social-media-ads-influence-product-purchasing/
Morning Consult. (2017). Share of consumers who have purchased products after seeing an ad on social media in the United States as of September 2017, by age group. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 27, 2026. /statistics/760195/us-consumer-age-social-media-ads-influence-product-purchasing/
Morning Consult. "Share of Consumers Who Have Purchased Products after Seeing An Ad on Social Media in The United States as of September 2017, by Age Group." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 23 Sep 2017, /statistics/760195/us-consumer-age-social-media-ads-influence-product-purchasing/
Morning Consult, Share of consumers who have purchased products after seeing an ad on social media in the United States as of September 2017, by age group ÌÇÐÄÆƽâ°æ, /statistics/760195/us-consumer-age-social-media-ads-influence-product-purchasing/ (last visited July 27, 2026)
Share of consumers who have purchased products after seeing an ad on social media in the United States as of September 2017, by age group [Graph], Morning Consult, September 23, 2017. [Online]. Available: /statistics/760195/us-consumer-age-social-media-ads-influence-product-purchasing/
