| Characteristic | Score on a scale from 1 to 100 |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
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Source
Sources
Release date
February 2017
More information
Region
Worldwide
Survey time period
February 5 to 7, 2017
Supplementary notes
Information on the methodology: The source "analyzed brands that ran spots between the coin toss and the final whistle of Super Bowl 51, not including PSAs, promos, or local spots. The Super Bowl 51 Social Audience Impact Score in based on the absolute and relative growth in Facebook likes, Twitter followers, Instagram followers, and YouTube subscribers (...)."
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