A January 2020 survey revealed that fast and free shipping was the most popular reason for U.S. online users to shop via Amazon. The e-commerce platform's wide range of products was ranked second was almost 69 percent of respondents stated it was a reason for them to purchase on Amazon.
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eMarketer. (May 26, 2020). Reasons for internet users in the United States to shop on Amazon as of January 2020 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 17, 2026, from /statistics/670499/us-amazon-usage-reason/
eMarketer. "Reasons for internet users in the United States to shop on Amazon as of January 2020." Chart. May 26, 2020. ÌÇÐÄÆƽâ°æ. Accessed July 17, 2026. /statistics/670499/us-amazon-usage-reason/
eMarketer. (2020). Reasons for internet users in the United States to shop on Amazon as of January 2020. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 17, 2026. /statistics/670499/us-amazon-usage-reason/
eMarketer. "Reasons for Internet Users in The United States to Shop on Amazon as of January 2020." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 26 May 2020, /statistics/670499/us-amazon-usage-reason/
eMarketer, Reasons for internet users in the United States to shop on Amazon as of January 2020 ÌÇÐÄÆƽâ°æ, /statistics/670499/us-amazon-usage-reason/ (last visited July 17, 2026)
Reasons for internet users in the United States to shop on Amazon as of January 2020 [Graph], eMarketer, May 26, 2020. [Online]. Available: /statistics/670499/us-amazon-usage-reason/
