Average annual spend on customer loyalty rewards by businesses in the United States as of December 2015, by company revenue and reward type
(in U.S. dollars)
Characteristic
Award points
Gift cards
Trips & travel
Merchandise
Adjusted total spend
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The statistic shows the average annual spend on customer loyalty rewards by businesses in the United States as of ***, by company revenue and reward type. According to the source, businesses with a revenue of over * U.S. dollars spent almost *** thousand U.S. dollars on gift cards for customer loyalty annually as of ***.
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Incentive Federation. (July 21, 2016). Average annual spend on customer loyalty rewards by businesses in the United States as of December 2015, by company revenue and reward type (in U.S. dollars) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 05, 2026, from /statistics/664397/customer-loyalty-reward-spend-by-revenue-reward/
Incentive Federation. "Average annual spend on customer loyalty rewards by businesses in the United States as of December 2015, by company revenue and reward type (in U.S. dollars)." Chart. July 21, 2016. ÌÇÐÄÆÆ½â°æ. Accessed August 05, 2026. /statistics/664397/customer-loyalty-reward-spend-by-revenue-reward/
Incentive Federation. (2016). Average annual spend on customer loyalty rewards by businesses in the United States as of December 2015, by company revenue and reward type (in U.S. dollars). ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 05, 2026. /statistics/664397/customer-loyalty-reward-spend-by-revenue-reward/
Incentive Federation. "Average Annual Spend on Customer Loyalty Rewards by Businesses in The United States as of December 2015, by Company Revenue and Reward Type (in U.S. Dollars)." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 21 Jul 2016, /statistics/664397/customer-loyalty-reward-spend-by-revenue-reward/
Incentive Federation, Average annual spend on customer loyalty rewards by businesses in the United States as of December 2015, by company revenue and reward type (in U.S. dollars) ÌÇÐÄÆÆ½â°æ, /statistics/664397/customer-loyalty-reward-spend-by-revenue-reward/ (last visited August 05, 2026)
Average annual spend on customer loyalty rewards by businesses in the United States as of December 2015, by company revenue and reward type (in U.S. dollars) [Graph], Incentive Federation, July 21, 2016. [Online]. Available: /statistics/664397/customer-loyalty-reward-spend-by-revenue-reward/