In late 2019, consumers in Canada were asked about their digital brand communication preferences. According to the survey results, the majority of respondents were comfortable and willing to receive brand and company communication via e-mail. Social media was an acceptable communication channel for ** percent of Canadians in 2019, down by percent compared to previous year.
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Strategy Online. (January 21, 2020). Share of consumers who are comfortable with receiving brand and company communications via selected digital channels in Canada in 2018 and 2019 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 24, 2026, from /statistics/553738/leading-methods-consumer-online-interaction-with-companies-canada/
Strategy Online. "Share of consumers who are comfortable with receiving brand and company communications via selected digital channels in Canada in 2018 and 2019." Chart. January 21, 2020. ÌÇÐÄÆƽâ°æ. Accessed July 24, 2026. /statistics/553738/leading-methods-consumer-online-interaction-with-companies-canada/
Strategy Online. (2020). Share of consumers who are comfortable with receiving brand and company communications via selected digital channels in Canada in 2018 and 2019. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 24, 2026. /statistics/553738/leading-methods-consumer-online-interaction-with-companies-canada/
Strategy Online. "Share of Consumers Who Are Comfortable with Receiving Brand and Company Communications via Selected Digital Channels in Canada in 2018 and 2019." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 21 Jan 2020, /statistics/553738/leading-methods-consumer-online-interaction-with-companies-canada/
Strategy Online, Share of consumers who are comfortable with receiving brand and company communications via selected digital channels in Canada in 2018 and 2019 ÌÇÐÄÆƽâ°æ, /statistics/553738/leading-methods-consumer-online-interaction-with-companies-canada/ (last visited July 24, 2026)
Share of consumers who are comfortable with receiving brand and company communications via selected digital channels in Canada in 2018 and 2019 [Graph], Strategy Online, January 21, 2020. [Online]. Available: /statistics/553738/leading-methods-consumer-online-interaction-with-companies-canada/
