Digital display ads transacted via an API, including everything from publisher-erected APIs to more standardized RTB technology; includes ads on e-commerce websites like Alibaba properties; includes advertising that appears on desktop/laptop computers, mobile phones, rich media, sponsorship, video and other internet-connected devices.
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Programmatic digital display ad spend in China 2014-2021
The graph shows data on the programmatic digital video advertising spending in China from 2014 to 2018, and a forecast thereof until 2021. In 2020, the spending was estimated to reach approximately ** billion U.S. dollars.
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Website (theegg.com). (February 2, 2021). Programmatic digital display advertising spending in China from 2014 to 2018 with forecasts until 2021 (in billion U.S. dollars) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 31, 2026, from /statistics/510260/programmatic-digital-display-ad-spend-china/
Website (theegg.com). "Programmatic digital display advertising spending in China from 2014 to 2018 with forecasts until 2021 (in billion U.S. dollars)." Chart. February 2, 2021. ÌÇÐÄÆƽâ°æ. Accessed July 31, 2026. /statistics/510260/programmatic-digital-display-ad-spend-china/
Website (theegg.com). (2021). Programmatic digital display advertising spending in China from 2014 to 2018 with forecasts until 2021 (in billion U.S. dollars). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 31, 2026. /statistics/510260/programmatic-digital-display-ad-spend-china/
Website (theegg.com). "Programmatic Digital Display Advertising Spending in China from 2014 to 2018 with Forecasts until 2021 (in Billion U.S. Dollars)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 2 Feb 2021, /statistics/510260/programmatic-digital-display-ad-spend-china/
Website (theegg.com), Programmatic digital display advertising spending in China from 2014 to 2018 with forecasts until 2021 (in billion U.S. dollars) ÌÇÐÄÆƽâ°æ, /statistics/510260/programmatic-digital-display-ad-spend-china/ (last visited July 31, 2026)
Programmatic digital display advertising spending in China from 2014 to 2018 with forecasts until 2021 (in billion U.S. dollars) [Graph], Website (theegg.com), February 2, 2021. [Online]. Available: /statistics/510260/programmatic-digital-display-ad-spend-china/
