The source provides further calculation of brand value context in the methodology section of the report (this calculation is a multiplication of Brand Strength Index, Brand Royalty Rate and brand specific revenues).
This statistic illustrates five leading banks domiciled in Poland, ranked by the brand value as of 2015. The highest position in the ranking was occupied by PKO Bank Polski, with a brand rank value of *** billion U.S. dollars. The fifth in the ranking was Millennium, with the total brand value of *** million U.S. dollars.
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Brand Finance. (February 16, 2015). Leading banks in Poland as of 2015, by brand value (in million U.S. dollars) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 01, 2026, from /statistics/417194/brand-value-of-leading-polish-banks/
Brand Finance. "Leading banks in Poland as of 2015, by brand value (in million U.S. dollars)." Chart. February 16, 2015. ÌÇÐÄÆÆ½â°æ. Accessed August 01, 2026. /statistics/417194/brand-value-of-leading-polish-banks/
Brand Finance. (2015). Leading banks in Poland as of 2015, by brand value (in million U.S. dollars). ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 01, 2026. /statistics/417194/brand-value-of-leading-polish-banks/
Brand Finance. "Leading Banks in Poland as of 2015, by Brand Value (in Million U.S. Dollars)." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 16 Feb 2015, /statistics/417194/brand-value-of-leading-polish-banks/
Brand Finance, Leading banks in Poland as of 2015, by brand value (in million U.S. dollars) ÌÇÐÄÆÆ½â°æ, /statistics/417194/brand-value-of-leading-polish-banks/ (last visited August 01, 2026)
Leading banks in Poland as of 2015, by brand value (in million U.S. dollars) [Graph], Brand Finance, February 16, 2015. [Online]. Available: /statistics/417194/brand-value-of-leading-polish-banks/