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Information sources influencing purchase decisions in the United States as of 1st quarter 2021

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Sources

Release date

September 2021

Region

United States

Survey time period

Q1 2021

Number of respondents

1,006 respondents

Age group

18-74 years

Special properties

among respondents who use at least one social media platform

Method of interview

Online survey

Citation formats

Information sources influencing purchase decisions in the U.S. 2021

Published by ÌÇÐÄÆƽâ°æ Research Department, Sep 13, 2021

During a 2021 survey carried out among social media users in the United States, ** percent of respondents stated that social media ads influenced their purchasing decision. Customer reviews were the top influencing factor, named by ** percent of respondents.

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Topics

Social media advertising and marketing worldwideSocial mediaBrands on social mediaFacebook advertising and marketingX (formerly Twitter) advertising and marketing
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