In a 2025 ranking of global brands based on brand value, Visa took the tenth spot, with a brand value of *** billion U.S. dollars that year. The value increased by roughly ** percent on the nuber recorded in 2024.
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Kantar. (June 8, 2025). Visa's global brand value from 2009 to 2025 (in billion U.S. dollars) [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 15, 2026, from /statistics/326068/visa-global-brand-value/
Kantar. "Visa's global brand value from 2009 to 2025 (in billion U.S. dollars)." Chart. June 8, 2025. ÌÇÐÄÆÆ½â°æ. Accessed July 15, 2026. /statistics/326068/visa-global-brand-value/
Kantar. (2025). Visa's global brand value from 2009 to 2025 (in billion U.S. dollars). ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 15, 2026. /statistics/326068/visa-global-brand-value/
Kantar. "Visa's Global Brand Value from 2009 to 2025 (in Billion U.S. Dollars)." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 8 Jun 2025, /statistics/326068/visa-global-brand-value/
Kantar, Visa's global brand value from 2009 to 2025 (in billion U.S. dollars) ÌÇÐÄÆÆ½â°æ, /statistics/326068/visa-global-brand-value/ (last visited July 15, 2026)
Visa's global brand value from 2009 to 2025 (in billion U.S. dollars) [Graph], Kantar, June 8, 2025. [Online]. Available: /statistics/326068/visa-global-brand-value/