Brand value is an indicative variable that directly correlates the value of the business with brand image (calculated on the basis of the daily statements in the media) and makes clear the financial significance of a positive image.
TheBrandTicker of Adwired measures how companies and brands are actually talked about, based on information gathered from print, online, and social media.
According to data provided by , the brand ING was valued at around *** billion euros on January 1, 2022. In comparison to the same period of the previous year, its brand value grew by over *** billion euros.
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Adwired AG. (March 10, 2022). Brand value of ING from January 1, 2018 to January 1, 2022 (in million euros) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 20, 2026, from /statistics/964729/brand-value-of-ing/
Adwired AG. "Brand value of ING from January 1, 2018 to January 1, 2022 (in million euros)." Chart. March 10, 2022. ÌÇÐÄÆƽâ°æ. Accessed July 20, 2026. /statistics/964729/brand-value-of-ing/
Adwired AG. (2022). Brand value of ING from January 1, 2018 to January 1, 2022 (in million euros). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 20, 2026. /statistics/964729/brand-value-of-ing/
Adwired AG. "Brand Value of Ing from January 1, 2018 to January 1, 2022 (in Million Euros)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 10 Mar 2022, /statistics/964729/brand-value-of-ing/
Adwired AG, Brand value of ING from January 1, 2018 to January 1, 2022 (in million euros) ÌÇÐÄÆƽâ°æ, /statistics/964729/brand-value-of-ing/ (last visited July 20, 2026)
Brand value of ING from January 1, 2018 to January 1, 2022 (in million euros) [Graph], Adwired AG, March 10, 2022. [Online]. Available: /statistics/964729/brand-value-of-ing/
