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Digital video advertising spending per advertiser in the United States in 2019 and 2020, by device (in million U.S. dollars)
Video ad spend per advertiser in the U.S. 2019-2020, by device
In 2020, connected TV (CTV) advertising spending per advertiser in the United States stood at million U.S. dollars, up from million a year earlier. That signifies a year-on-year growth rate of ** percent, compared to three percent for desktop and four percent for mobile video.
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IAB (U.S.). (May 4, 2021). Digital video advertising spending per advertiser in the United States in 2019 and 2020, by device (in million U.S. dollars) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 03, 2026, from /statistics/308018/cost-tv-video-ads-types-usa/
IAB (U.S.). "Digital video advertising spending per advertiser in the United States in 2019 and 2020, by device (in million U.S. dollars)." Chart. May 4, 2021. ÌÇÐÄÆƽâ°æ. Accessed August 03, 2026. /statistics/308018/cost-tv-video-ads-types-usa/
IAB (U.S.). (2021). Digital video advertising spending per advertiser in the United States in 2019 and 2020, by device (in million U.S. dollars). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 03, 2026. /statistics/308018/cost-tv-video-ads-types-usa/
IAB (U.S.). "Digital Video Advertising Spending per Advertiser in The United States in 2019 and 2020, by Device (in Million U.S. Dollars)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 4 May 2021, /statistics/308018/cost-tv-video-ads-types-usa/
IAB (U.S.), Digital video advertising spending per advertiser in the United States in 2019 and 2020, by device (in million U.S. dollars) ÌÇÐÄÆƽâ°æ, /statistics/308018/cost-tv-video-ads-types-usa/ (last visited August 03, 2026)
Digital video advertising spending per advertiser in the United States in 2019 and 2020, by device (in million U.S. dollars) [Graph], IAB (U.S.), May 4, 2021. [Online]. Available: /statistics/308018/cost-tv-video-ads-types-usa/
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