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Importance of loyalty program benefits for millennials in the United States as of November 2013

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Sources

Release date

June 2014

Region

United States

Survey time period

November 2013

Special properties

among internet users who participate in loyalty programs / top two box

Supplementary notes

Millennials are defined as aged 20 to 34.

Citation formats

Important loyalty program benefits for millennials in the U.S. 2013

Published by ÌÇÐÄÆƽâ°æ Research Department, Aug 11, 2014
The statistic presents information on importance of loyalty program benefits for millennial consumers in the United States as of November 2013. It was found that ** percent of millennials found it important to receive personalized product/service experiences.
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Topics

U.S. Gen Z & millennials: consumer goods and shopping behaviorFood retail in the U.S.Online grocery shopping in the United StatesU.S. generations: grocery shopping behaviorOnline shopping behavior in Europe
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