During a 2024 survey, ** percent of respondents aged 15 to 35 in the Netherlands stated that they thought advertising needed to evoke an emotial response, such as humor, sadness, or excitement. Nearly ** respondents believed advertising needed to have a message.
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Media House Netherlands, & MediaTest, & Wayne Parker Kent. (July 31, 2024). Most important features of advertising according to young adults in the Netherlands as of July 2024 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 25, 2026, from /statistics/1620564/features-advertising-netherlands/
Media House Netherlands, und MediaTest, und Wayne Parker Kent. "Most important features of advertising according to young adults in the Netherlands as of July 2024." Chart. July 31, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 25, 2026. /statistics/1620564/features-advertising-netherlands/
Media House Netherlands, MediaTest, Wayne Parker Kent. (2024). Most important features of advertising according to young adults in the Netherlands as of July 2024. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 25, 2026. /statistics/1620564/features-advertising-netherlands/
Media House Netherlands, and MediaTest, and Wayne Parker Kent. "Most Important Features of Advertising According to Young Adults in The Netherlands as of July 2024." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 31 Jul 2024, /statistics/1620564/features-advertising-netherlands/
Media House Netherlands & MediaTest & Wayne Parker Kent, Most important features of advertising according to young adults in the Netherlands as of July 2024 ÌÇÐÄÆƽâ°æ, /statistics/1620564/features-advertising-netherlands/ (last visited July 25, 2026)
Most important features of advertising according to young adults in the Netherlands as of July 2024 [Graph], Media House Netherlands, & MediaTest, & Wayne Parker Kent, July 31, 2024. [Online]. Available: /statistics/1620564/features-advertising-netherlands/
