The ad impressions to downloads conversion rate for entertainment apps in Apple App Store search results stood at percent in 2024. That means that percent of impressions of entertainment apps ads appearing in the Apple App Store search results led to app downloads.
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MarketingCharts. (June 4, 2025). Ad impressions to downloads conversion rate of Apple Ads search results worldwide in 2024, by app type [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 15, 2026, from /statistics/1615323/apple-ads-conversion-rate/
MarketingCharts. "Ad impressions to downloads conversion rate of Apple Ads search results worldwide in 2024, by app type." Chart. June 4, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 15, 2026. /statistics/1615323/apple-ads-conversion-rate/
MarketingCharts. (2025). Ad impressions to downloads conversion rate of Apple Ads search results worldwide in 2024, by app type. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 15, 2026. /statistics/1615323/apple-ads-conversion-rate/
MarketingCharts. "Ad Impressions to Downloads Conversion Rate of Apple Ads Search Results Worldwide in 2024, by App Type." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 4 Jun 2025, /statistics/1615323/apple-ads-conversion-rate/
MarketingCharts, Ad impressions to downloads conversion rate of Apple Ads search results worldwide in 2024, by app type ÌÇÐÄÆƽâ°æ, /statistics/1615323/apple-ads-conversion-rate/ (last visited July 15, 2026)
Ad impressions to downloads conversion rate of Apple Ads search results worldwide in 2024, by app type [Graph], MarketingCharts, June 4, 2025. [Online]. Available: /statistics/1615323/apple-ads-conversion-rate/
