In 2023, Lithuania led Europe with the highest share of classifieds and directories in digital advertising spending, reporting **** percent. Poland and Switzerland followed with **** percent and **** percent, respectively. Conversely, Ukraine and Czechia reported zero percent and one percent, respectively. The European average share of classifieds and directories in digital advertising spending was percent.
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IAB Europe. (June 12, 2024). Share of classifieds & directories in digital advertising spending in Europe in 2023, by country [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 03, 2026, from /statistics/1484498/classifieds-directories-digital-ad-spend-country-europe/
IAB Europe. "Share of classifieds & directories in digital advertising spending in Europe in 2023, by country." Chart. June 12, 2024. ÌÇÐÄÆÆ½â°æ. Accessed August 03, 2026. /statistics/1484498/classifieds-directories-digital-ad-spend-country-europe/
IAB Europe. (2024). Share of classifieds & directories in digital advertising spending in Europe in 2023, by country. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 03, 2026. /statistics/1484498/classifieds-directories-digital-ad-spend-country-europe/
IAB Europe. "Share of Classifieds & Directories in Digital Advertising Spending in Europe in 2023, by Country." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 12 Jun 2024, /statistics/1484498/classifieds-directories-digital-ad-spend-country-europe/
IAB Europe, Share of classifieds & directories in digital advertising spending in Europe in 2023, by country ÌÇÐÄÆÆ½â°æ, /statistics/1484498/classifieds-directories-digital-ad-spend-country-europe/ (last visited August 03, 2026)
Share of classifieds & directories in digital advertising spending in Europe in 2023, by country [Graph], IAB Europe, June 12, 2024. [Online]. Available: /statistics/1484498/classifieds-directories-digital-ad-spend-country-europe/