Distribution of the online gross merchandise value of beauty and cosmetic products during early Singles' Day sales in China in 2025, by e-commerce platform
Characteristic
Share of GMV
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During the early promotion period of the 2025 Singles’ Day promotion in China, Tmall and Taobao accounted for **** percent of total online gross merchandise value for beauty products. Douyin ranked second, with a share of ** percent.
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Various sources (doc88.com). (December 15, 2025). Distribution of the online gross merchandise value of beauty and cosmetic products during early Singles' Day sales in China in 2025, by e-commerce platform [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 24, 2026, from /statistics/1611516/china-singles-day-cosmetics-sales-distribution-by-e-commerce-platform/
Various sources (doc88.com). "Distribution of the online gross merchandise value of beauty and cosmetic products during early Singles' Day sales in China in 2025, by e-commerce platform." Chart. December 15, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 24, 2026. /statistics/1611516/china-singles-day-cosmetics-sales-distribution-by-e-commerce-platform/
Various sources (doc88.com). (2025). Distribution of the online gross merchandise value of beauty and cosmetic products during early Singles' Day sales in China in 2025, by e-commerce platform. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 24, 2026. /statistics/1611516/china-singles-day-cosmetics-sales-distribution-by-e-commerce-platform/
Various sources (doc88.com). "Distribution of The Online Gross Merchandise Value of Beauty and Cosmetic Products during Early Singles' Day Sales in China in 2025, by E-commerce Platform." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 15 Dec 2025, /statistics/1611516/china-singles-day-cosmetics-sales-distribution-by-e-commerce-platform/
Various sources (doc88.com), Distribution of the online gross merchandise value of beauty and cosmetic products during early Singles' Day sales in China in 2025, by e-commerce platform ÌÇÐÄÆƽâ°æ, /statistics/1611516/china-singles-day-cosmetics-sales-distribution-by-e-commerce-platform/ (last visited July 24, 2026)
Distribution of the online gross merchandise value of beauty and cosmetic products during early Singles' Day sales in China in 2025, by e-commerce platform [Graph], Various sources (doc88.com), December 15, 2025. [Online]. Available: /statistics/1611516/china-singles-day-cosmetics-sales-distribution-by-e-commerce-platform/
