In Italy, the value of beauty and pharma products sold directly from manufacturers and brands reached *** million euros in 2024. This represented an 11Â percent increase from the previous year, when the value of sales on online and offline channels was roughly *** million euros.Â
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Noiza. (February 12, 2025). Value of the direct-to-consumer (D2C) beauty and pharma market in Italy in 2023 and 2024 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 28, 2026, from /statistics/1608578/d2c-beauty-and-pharma-market-italy/
Noiza. "Value of the direct-to-consumer (D2C) beauty and pharma market in Italy in 2023 and 2024." Chart. February 12, 2025. ÌÇÐÄÆÆ½â°æ. Accessed July 28, 2026. /statistics/1608578/d2c-beauty-and-pharma-market-italy/
Noiza. (2025). Value of the direct-to-consumer (D2C) beauty and pharma market in Italy in 2023 and 2024. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 28, 2026. /statistics/1608578/d2c-beauty-and-pharma-market-italy/
Noiza. "Value of The Direct-to-consumer (D2c) Beauty and Pharma Market in Italy in 2023 and 2024." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 12 Feb 2025, /statistics/1608578/d2c-beauty-and-pharma-market-italy/
Noiza, Value of the direct-to-consumer (D2C) beauty and pharma market in Italy in 2023 and 2024 ÌÇÐÄÆÆ½â°æ, /statistics/1608578/d2c-beauty-and-pharma-market-italy/ (last visited July 28, 2026)
Value of the direct-to-consumer (D2C) beauty and pharma market in Italy in 2023 and 2024 [Graph], Noiza, February 12, 2025. [Online]. Available: /statistics/1608578/d2c-beauty-and-pharma-market-italy/