Original survey question: "AIGC cannot replace humans to making important decisions." What is your opinion on the aforementioned statement?Â
AIGC refers to artificial intelligence-generated contentÂ
The survey was conducted among middle and senior managers who were responsible for marketing or advertising campaigns in companies that launched such activities in 2024.
According to the source, 15 qualitative surveys, namely online in-depth interviews and offline interviews, were conducted between March and May 2024. However, the source did not specify whether the results were integrated into the quantitative survey results.
Citation formats
Advertisers' opinion of AIGC replacing humans in making decisions in China 2024
A considerable number of Chinese advertisers perceived AI-generated content (AIGC) only as a tool to enhance productivity or as an assistant in decision-making. A survey released in June 2024 revealed that ** percent of advertisers in China were confident that AIGC could not replace human workers to make critical business operational decisions. The same survey revealed that almost **** out of five advertisers had adopted AIGC in marketing activities.
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CTR MarketResearch, & NIA, & TopMarketing, & Communication University of China. (June 7, 2024). Advertisers' opinion of artificial intelligence generated content (AIGC) in making marketing decisions without human input in China in 2024 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 31, 2026, from /statistics/1550087/china-advertisers-opinion-of-ai-generated-content-replacing-humans/
CTR MarketResearch, und NIA, und TopMarketing, und Communication University of China. "Advertisers' opinion of artificial intelligence generated content (AIGC) in making marketing decisions without human input in China in 2024." Chart. June 7, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 31, 2026. /statistics/1550087/china-advertisers-opinion-of-ai-generated-content-replacing-humans/
CTR MarketResearch, NIA, TopMarketing, Communication University of China. (2024). Advertisers' opinion of artificial intelligence generated content (AIGC) in making marketing decisions without human input in China in 2024. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 31, 2026. /statistics/1550087/china-advertisers-opinion-of-ai-generated-content-replacing-humans/
CTR MarketResearch, and NIA, and TopMarketing, and Communication University of China. "Advertisers' Opinion of Artificial Intelligence Generated Content (Aigc) in Making Marketing Decisions without Human Input in China in 2024." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 7 Jun 2024, /statistics/1550087/china-advertisers-opinion-of-ai-generated-content-replacing-humans/
CTR MarketResearch & NIA & TopMarketing & Communication University of China, Advertisers' opinion of artificial intelligence generated content (AIGC) in making marketing decisions without human input in China in 2024 ÌÇÐÄÆƽâ°æ, /statistics/1550087/china-advertisers-opinion-of-ai-generated-content-replacing-humans/ (last visited July 31, 2026)
Advertisers' opinion of artificial intelligence generated content (AIGC) in making marketing decisions without human input in China in 2024 [Graph], CTR MarketResearch, & NIA, & TopMarketing, & Communication University of China, June 7, 2024. [Online]. Available: /statistics/1550087/china-advertisers-opinion-of-ai-generated-content-replacing-humans/
