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Leading types of content appealing to technical audiences on LinkedIn worldwide as of January 2023

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Sources

Release date

February 2023

Region

Worldwide

Survey time period

January 2023

Number of respondents

850 respondents

Special properties

technical buyers, mainly in engineering/R&D roles, across industries

Method of interview

Online survey

Supplementary notes

The source does not provide exact date of survey.

Citation formats

Top content appealing to technical LinkedIn audiences worldwide in 2023

Published by ÌÇÐÄÆƽâ°æ Research Department, Feb 14, 2023

According to a study conducted in 2023, ** percent of technical audiences on LinkedIn worldwide stated that the leading type of content that they always followed on the platform is event information, followed by ** percent for company news. Another ** percent of technical engineers on LinkedIn said that they never followed job postings there, followed by ** percent of respondents who never followed industry discussions on the platform, either.

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