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What shoppers in the United Kingdom are using GenAI for during the November shopping events in 2024

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Source

Release date

November 2024

Region

United Kingdom

Survey time period

October 2024

Number of respondents

1,064*

Age group

18-75 years

Supplementary notes

Survey type not specified by source.

* Total number of survey respondents in the UK including those who will not shop during major sales events.

Citation formats

GenAI usage during the November shopping events in the United Kingdom 2024

Published by
F. Watty,
Nov 18, 2024

In a survey conducted in October 2024, over *** in five British shoppers shared that they would use generative AI, commonly referred to as GenAI, to find the best deals during Black Friday, Cyber Monday, and Singles' Day. Another common usage for GenAI during the holiday shopping period was to research product information.

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Overview

4

AI adoption

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Shopping experience

5

Generational differences

4

Chatbots

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Topics

Artificial intelligence (AI) in UK e-commerceArtificial intelligence (AI) in e-commerceArtificial intelligence (AI) in U.S. e-commerceArtificial intelligence (AI) in European e-commerceArtificial intelligence in B2B e-commerce
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