In the United Kingdom, a 2025 study showed ** percent of Gen Z consumers used artificial intelligence in their purchase experience. Millennials followed with ** percent.
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Adyen. (May 14, 2025). Share of consumers using AI in their shopping experience in the United Kingdom (UK) in 2025, by generation [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 24, 2026, from /statistics/1620172/consumers-using-ai-for-shopping-united-kingdom/
Adyen. "Share of consumers using AI in their shopping experience in the United Kingdom (UK) in 2025, by generation." Chart. May 14, 2025. ÌÇÐÄÆƽâ°æ. Accessed July 24, 2026. /statistics/1620172/consumers-using-ai-for-shopping-united-kingdom/
Adyen. (2025). Share of consumers using AI in their shopping experience in the United Kingdom (UK) in 2025, by generation. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 24, 2026. /statistics/1620172/consumers-using-ai-for-shopping-united-kingdom/
Adyen. "Share of Consumers Using Ai in Their Shopping Experience in The United Kingdom (Uk) in 2025, by Generation." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 14 May 2025, /statistics/1620172/consumers-using-ai-for-shopping-united-kingdom/
Adyen, Share of consumers using AI in their shopping experience in the United Kingdom (UK) in 2025, by generation ÌÇÐÄÆƽâ°æ, /statistics/1620172/consumers-using-ai-for-shopping-united-kingdom/ (last visited July 24, 2026)
Share of consumers using AI in their shopping experience in the United Kingdom (UK) in 2025, by generation [Graph], Adyen, May 14, 2025. [Online]. Available: /statistics/1620172/consumers-using-ai-for-shopping-united-kingdom/
