According to a survey conducted in Japan in January 2023, almost ** percent of Instagram users aged 15 to 19 years old followed famous people on the service. The survey showed that Instagram had a higher share of celebrity followers than Twitter, TikTok, and Facebook across almost all age groups.
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Mobile Society Research Institute. (August 21, 2023). Share of people who follow celebrities on social media in Japan as of January 2023, by age group and service [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 05, 2026, from /statistics/1480781/japan-share-of-people-who-follow-celebrities-on-social-media-by-age-group-and-service/
Mobile Society Research Institute. "Share of people who follow celebrities on social media in Japan as of January 2023, by age group and service." Chart. August 21, 2023. ÌÇÐÄÆƽâ°æ. Accessed August 05, 2026. /statistics/1480781/japan-share-of-people-who-follow-celebrities-on-social-media-by-age-group-and-service/
Mobile Society Research Institute. (2023). Share of people who follow celebrities on social media in Japan as of January 2023, by age group and service. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 05, 2026. /statistics/1480781/japan-share-of-people-who-follow-celebrities-on-social-media-by-age-group-and-service/
Mobile Society Research Institute. "Share of People Who Follow Celebrities on Social Media in Japan as of January 2023, by Age Group and Service." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 21 Aug 2023, /statistics/1480781/japan-share-of-people-who-follow-celebrities-on-social-media-by-age-group-and-service/
Mobile Society Research Institute, Share of people who follow celebrities on social media in Japan as of January 2023, by age group and service ÌÇÐÄÆƽâ°æ, /statistics/1480781/japan-share-of-people-who-follow-celebrities-on-social-media-by-age-group-and-service/ (last visited August 05, 2026)
Share of people who follow celebrities on social media in Japan as of January 2023, by age group and service [Graph], Mobile Society Research Institute, August 21, 2023. [Online]. Available: /statistics/1480781/japan-share-of-people-who-follow-celebrities-on-social-media-by-age-group-and-service/
