According to a survey conducted in March 2021, nearly ** percent of Japanese respondents aged between 15 to 24 years old trusted influencers and celebrities because they were fans. With about **** percent, the second most common reason for trusting an influencer or personality was liking their taste.
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LINE Research. (May 17, 2021). Leading reasons to trust influencers and celebrities among young people in Japan as of March 2021 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 04, 2026, from /statistics/1319231/japan-reasons-to-trust-influencers-and-celebrities-among-young-people/
LINE Research. "Leading reasons to trust influencers and celebrities among young people in Japan as of March 2021." Chart. May 17, 2021. ÌÇÐÄÆƽâ°æ. Accessed August 04, 2026. /statistics/1319231/japan-reasons-to-trust-influencers-and-celebrities-among-young-people/
LINE Research. (2021). Leading reasons to trust influencers and celebrities among young people in Japan as of March 2021. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 04, 2026. /statistics/1319231/japan-reasons-to-trust-influencers-and-celebrities-among-young-people/
LINE Research. "Leading Reasons to Trust Influencers and Celebrities among Young People in Japan as of March 2021." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 17 May 2021, /statistics/1319231/japan-reasons-to-trust-influencers-and-celebrities-among-young-people/
LINE Research, Leading reasons to trust influencers and celebrities among young people in Japan as of March 2021 ÌÇÐÄÆƽâ°æ, /statistics/1319231/japan-reasons-to-trust-influencers-and-celebrities-among-young-people/ (last visited August 04, 2026)
Leading reasons to trust influencers and celebrities among young people in Japan as of March 2021 [Graph], LINE Research, May 17, 2021. [Online]. Available: /statistics/1319231/japan-reasons-to-trust-influencers-and-celebrities-among-young-people/
