The source analyzed "47,625 business accounts and 37,636 personal accounts (from creators and personal brands) of different sizes" The study analyzed a total of 85,261 accounts and over 3.4 million videos.
From March 2023 to August 2023, TikTok accounts that posted on Tuesday received around 28,700 views on average - making Tuesday the best day to post content to achieve this type of interaction from users. In comparison, TikTok videos posted on Saturday saw less than 27,676 views - making it the least favorable day to post content. Content posted on Monday and Thursday received on average 28,347 views and 27,724 views, respectively.
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Metricool. (September 26, 2023). Number of video views on TikTok content from March 2023 to August 2023, by publication day [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 26, 2026, from /statistics/1372639/tiktok-views-by-publication-day/
Metricool. "Number of video views on TikTok content from March 2023 to August 2023, by publication day." Chart. September 26, 2023. ÌÇÐÄÆƽâ°æ. Accessed July 26, 2026. /statistics/1372639/tiktok-views-by-publication-day/
Metricool. (2023). Number of video views on TikTok content from March 2023 to August 2023, by publication day. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 26, 2026. /statistics/1372639/tiktok-views-by-publication-day/
Metricool. "Number of Video Views on Tiktok Content from March 2023 to August 2023, by Publication Day." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 26 Sep 2023, /statistics/1372639/tiktok-views-by-publication-day/
Metricool, Number of video views on TikTok content from March 2023 to August 2023, by publication day ÌÇÐÄÆƽâ°æ, /statistics/1372639/tiktok-views-by-publication-day/ (last visited July 26, 2026)
Number of video views on TikTok content from March 2023 to August 2023, by publication day [Graph], Metricool, September 26, 2023. [Online]. Available: /statistics/1372639/tiktok-views-by-publication-day/
