The source analyzed "101,485 accounts and 8,702,767 videos in 2023"
Tiny accounts: between 0 and 500 followers.
Small accounts: between 500 and 2,000 followers.
Medium accounts: between 2,000 and 10,000 followers.
Big accounts: between 10,000 and 50,000 followers.
Huge accounts: between 50,000 followers and 55 million follower.
Citation formats
YouTube: interaction change 2022-2023, by audience size
In 2023, creators with an audience between * and subscribers experienced a staggering decrease in interactions, approximately ** percent less than in 2022. Small creators with between *** and subscribers experienced a decrease in the number of interactions, almost ** percent compared to 2022. Similarly, big accounts, which had between 10,000 and * subscribers, experienced a decrease in interactions of **** percent year-over-year in 2023.
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Metricool. (December 12, 2023). Year-over-year change in interactions on YouTube channels between 2022 and 2023, by number of subscribers [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 15, 2026, from /statistics/1441290/yoy-youtube-interaction-change-audience-size/
Metricool. "Year-over-year change in interactions on YouTube channels between 2022 and 2023, by number of subscribers." Chart. December 12, 2023. ÌÇÐÄÆƽâ°æ. Accessed July 15, 2026. /statistics/1441290/yoy-youtube-interaction-change-audience-size/
Metricool. (2023). Year-over-year change in interactions on YouTube channels between 2022 and 2023, by number of subscribers. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 15, 2026. /statistics/1441290/yoy-youtube-interaction-change-audience-size/
Metricool. "Year-over-year Change in Interactions on Youtube Channels between 2022 and 2023, by Number of Subscribers." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 12 Dec 2023, /statistics/1441290/yoy-youtube-interaction-change-audience-size/
Metricool, Year-over-year change in interactions on YouTube channels between 2022 and 2023, by number of subscribers ÌÇÐÄÆƽâ°æ, /statistics/1441290/yoy-youtube-interaction-change-audience-size/ (last visited July 15, 2026)
Year-over-year change in interactions on YouTube channels between 2022 and 2023, by number of subscribers [Graph], Metricool, December 12, 2023. [Online]. Available: /statistics/1441290/yoy-youtube-interaction-change-audience-size/
