This survey was conducted in the following 30 countries: the Philippines, Indonesia, Malaysia, Vietnam, India, Thailand, Taiwan, Singapore, China, Australia, Kazakhstan, Japan, Mexico, Chile, Brazil, the United States, Argentina, Canada, the United Kingdom, Turkey, France, Germany, Spain, Poland, Italy, Russia, the United Arab Emirates, Saudi Arabia, Egypt, and South Africa.
Original question: "Which much Korean cultural contents do you usually consume or share?"
Citation formats
Leading consumed hallyu contents from South Korea 2025, by content type
According to a survey conducted across 30 countries in December 2025, K-beauty was the most commonly consumed type of "hallyu" content or product, with around **** percent of respondents stating that they used related items. The least consumed product was Korean food, at **** percent.
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Korean Foundation for International Cultural Exchange. (March 30, 2026). Most consumed hallyu contents from South Korea as of December 2025, by type of contents [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 24, 2026, from /statistics/1366004/south-korea-hallyu-consumption-by-content-type/
Korean Foundation for International Cultural Exchange. "Most consumed hallyu contents from South Korea as of December 2025, by type of contents." Chart. March 30, 2026. ÌÇÐÄÆƽâ°æ. Accessed July 24, 2026. /statistics/1366004/south-korea-hallyu-consumption-by-content-type/
Korean Foundation for International Cultural Exchange. (2026). Most consumed hallyu contents from South Korea as of December 2025, by type of contents. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 24, 2026. /statistics/1366004/south-korea-hallyu-consumption-by-content-type/
Korean Foundation for International Cultural Exchange. "Most Consumed Hallyu Contents from South Korea as of December 2025, by Type of Contents." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 30 Mar 2026, /statistics/1366004/south-korea-hallyu-consumption-by-content-type/
Korean Foundation for International Cultural Exchange, Most consumed hallyu contents from South Korea as of December 2025, by type of contents ÌÇÐÄÆƽâ°æ, /statistics/1366004/south-korea-hallyu-consumption-by-content-type/ (last visited July 24, 2026)
Most consumed hallyu contents from South Korea as of December 2025, by type of contents [Graph], Korean Foundation for International Cultural Exchange, March 30, 2026. [Online]. Available: /statistics/1366004/south-korea-hallyu-consumption-by-content-type/
