Number of TikTok influencer marketing branding and awareness campaigns in the United States and Canada in selected industry in 2023, by views
(in millions)
Characteristic
Number of TikTok views in millions
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Methodology: All 9,700 analyzed videos were required to comply with proper FTC disclosure regulations, and were posted between January and December 2022, by creators based in the United States and Canada.
Citation formats
TikTok influencer branding & awareness videos in the U.S. & Canada 2022, by views
In 2022, TikTok influencer marketing videos of brands and companies that activated TikTok branding and awareness campaigns with sponsored content achieving at least 10,000 views and were sponsored by players from the food and drink industry achieved million views. The second strongest industry was entertainment, having sponsored branding and awareness videos that made *** million views on the platform.
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NeoReach. (July 4, 2023). Number of TikTok influencer marketing branding and awareness campaigns in the United States and Canada in selected industry in 2023, by views (in millions) [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 03, 2026, from /statistics/1330349/tiktok-influencer-marketing-branding-awareness-campaigns-industry/
NeoReach. "Number of TikTok influencer marketing branding and awareness campaigns in the United States and Canada in selected industry in 2023, by views (in millions)." Chart. July 4, 2023. ÌÇÐÄÆƽâ°æ. Accessed August 03, 2026. /statistics/1330349/tiktok-influencer-marketing-branding-awareness-campaigns-industry/
NeoReach. (2023). Number of TikTok influencer marketing branding and awareness campaigns in the United States and Canada in selected industry in 2023, by views (in millions). ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 03, 2026. /statistics/1330349/tiktok-influencer-marketing-branding-awareness-campaigns-industry/
NeoReach. "Number of Tiktok Influencer Marketing Branding and Awareness Campaigns in The United States and Canada in Selected Industry in 2023, by Views (in Millions)." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 4 Jul 2023, /statistics/1330349/tiktok-influencer-marketing-branding-awareness-campaigns-industry/
NeoReach, Number of TikTok influencer marketing branding and awareness campaigns in the United States and Canada in selected industry in 2023, by views (in millions) ÌÇÐÄÆƽâ°æ, /statistics/1330349/tiktok-influencer-marketing-branding-awareness-campaigns-industry/ (last visited August 03, 2026)
Number of TikTok influencer marketing branding and awareness campaigns in the United States and Canada in selected industry in 2023, by views (in millions) [Graph], NeoReach, July 4, 2023. [Online]. Available: /statistics/1330349/tiktok-influencer-marketing-branding-awareness-campaigns-industry/
