In 2019, **** percent of the U.S. online population accessed the photo sharing service Instagram. By 2023, the total number of Instagram users in the United States is expected to be over million. With more than * monthly active users, Instagram is one of the most popular social networks worldwide.
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eMarketer, & Forbes. (January 6, 2020). Instagram penetration rate in the United States from 2018 to 2023 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 15, 2026, from /statistics/293778/us-instagram-penetration/
eMarketer, und Forbes. "Instagram penetration rate in the United States from 2018 to 2023." Chart. January 6, 2020. ÌÇÐÄÆƽâ°æ. Accessed July 15, 2026. /statistics/293778/us-instagram-penetration/
eMarketer, Forbes. (2020). Instagram penetration rate in the United States from 2018 to 2023. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 15, 2026. /statistics/293778/us-instagram-penetration/
eMarketer, and Forbes. "Instagram Penetration Rate in The United States from 2018 to 2023." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 6 Jan 2020, /statistics/293778/us-instagram-penetration/
eMarketer & Forbes, Instagram penetration rate in the United States from 2018 to 2023 ÌÇÐÄÆƽâ°æ, /statistics/293778/us-instagram-penetration/ (last visited July 15, 2026)
Instagram penetration rate in the United States from 2018 to 2023 [Graph], eMarketer, & Forbes, January 6, 2020. [Online]. Available: /statistics/293778/us-instagram-penetration/
