According to a survey conducted among consumers in the United States in October 2023, ** percent of Black, ** percent of Hispanic, and ** percent of white respondents said they only bought from brands they considered sustainable or that matched their values. Sustainability was considered alongside with other factors when choosing brands by ** percent of Black respondents, while ** percent of white respondents said they seldom considered sustainability while choosing between brands.
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Stifel. (December 6, 2023). Influence of sustainability on consumer decision-making while choosing brands in the United States as of October 2023, by ethnicity and race [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 01, 2026, from /statistics/1305423/influence-of-sustainability-consumer-brand-choice-us-ethnicity/
Stifel. "Influence of sustainability on consumer decision-making while choosing brands in the United States as of October 2023, by ethnicity and race ." Chart. December 6, 2023. ÌÇÐÄÆƽâ°æ. Accessed August 01, 2026. /statistics/1305423/influence-of-sustainability-consumer-brand-choice-us-ethnicity/
Stifel. (2023). Influence of sustainability on consumer decision-making while choosing brands in the United States as of October 2023, by ethnicity and race . ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 01, 2026. /statistics/1305423/influence-of-sustainability-consumer-brand-choice-us-ethnicity/
Stifel. "Influence of Sustainability on Consumer Decision-making While Choosing Brands in The United States as of October 2023, by Ethnicity and Race ." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 6 Dec 2023, /statistics/1305423/influence-of-sustainability-consumer-brand-choice-us-ethnicity/
Stifel, Influence of sustainability on consumer decision-making while choosing brands in the United States as of October 2023, by ethnicity and race ÌÇÐÄÆƽâ°æ, /statistics/1305423/influence-of-sustainability-consumer-brand-choice-us-ethnicity/ (last visited August 01, 2026)
Influence of sustainability on consumer decision-making while choosing brands in the United States as of October 2023, by ethnicity and race [Graph], Stifel, December 6, 2023. [Online]. Available: /statistics/1305423/influence-of-sustainability-consumer-brand-choice-us-ethnicity/
