Level of importance of advancing sustainability for business and strategic priority changes according to chief marketing officers (CMOs) in Canada and the United States as of August 2023
Characteristic
Share of respondents
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During an August 2023 survey among chief marketing officers (CMOs) in Canada and the United States, around ** percent of respondents said that achieving sustainability is critical or important within their businesses and that some (** percent) or all (** percent) of their strategic priorities have been adjusted in accordance with it. Only * percent of respondents said sustainability was not a priority, and their priorities had not yet shifted.
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Dentsu. (October 13, 2023). Level of importance of advancing sustainability for business and strategic priority changes according to chief marketing officers (CMOs) in Canada and the United States as of August 2023 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 31, 2026, from /statistics/1427107/importance-of-business-sustainability-cmos-canada-us/
Dentsu. "Level of importance of advancing sustainability for business and strategic priority changes according to chief marketing officers (CMOs) in Canada and the United States as of August 2023." Chart. October 13, 2023. ÌÇÐÄÆƽâ°æ. Accessed July 31, 2026. /statistics/1427107/importance-of-business-sustainability-cmos-canada-us/
Dentsu. (2023). Level of importance of advancing sustainability for business and strategic priority changes according to chief marketing officers (CMOs) in Canada and the United States as of August 2023. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 31, 2026. /statistics/1427107/importance-of-business-sustainability-cmos-canada-us/
Dentsu. "Level of Importance of Advancing Sustainability for Business and Strategic Priority Changes According to Chief Marketing Officers (Cmos) in Canada and The United States as of August 2023." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 13 Oct 2023, /statistics/1427107/importance-of-business-sustainability-cmos-canada-us/
Dentsu, Level of importance of advancing sustainability for business and strategic priority changes according to chief marketing officers (CMOs) in Canada and the United States as of August 2023 ÌÇÐÄÆƽâ°æ, /statistics/1427107/importance-of-business-sustainability-cmos-canada-us/ (last visited July 31, 2026)
Level of importance of advancing sustainability for business and strategic priority changes according to chief marketing officers (CMOs) in Canada and the United States as of August 2023 [Graph], Dentsu, October 13, 2023. [Online]. Available: /statistics/1427107/importance-of-business-sustainability-cmos-canada-us/
