During a survey conducted between October 2022 and March 2023 among senior marketing professionals worldwide, ** percent of respondents said innovation to create competitive advantage was the largest opportunity driving the transition towards sustainability. This was followed by ** percent of respondents who cited the definition of new business models to grow sustainably.
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World Federation of Advertisers. (September 14, 2023). Leading opportunities propelling transition towards sustainability according to marketers worldwide as of March 2023 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 31, 2026, from /statistics/1463982/opportunities-driving-transition-marketing-sustainability-worldwide/
World Federation of Advertisers. "Leading opportunities propelling transition towards sustainability according to marketers worldwide as of March 2023." Chart. September 14, 2023. ÌÇÐÄÆƽâ°æ. Accessed July 31, 2026. /statistics/1463982/opportunities-driving-transition-marketing-sustainability-worldwide/
World Federation of Advertisers. (2023). Leading opportunities propelling transition towards sustainability according to marketers worldwide as of March 2023. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 31, 2026. /statistics/1463982/opportunities-driving-transition-marketing-sustainability-worldwide/
World Federation of Advertisers. "Leading Opportunities Propelling Transition towards Sustainability According to Marketers Worldwide as of March 2023." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 14 Sep 2023, /statistics/1463982/opportunities-driving-transition-marketing-sustainability-worldwide/
World Federation of Advertisers, Leading opportunities propelling transition towards sustainability according to marketers worldwide as of March 2023 ÌÇÐÄÆƽâ°æ, /statistics/1463982/opportunities-driving-transition-marketing-sustainability-worldwide/ (last visited July 31, 2026)
Leading opportunities propelling transition towards sustainability according to marketers worldwide as of March 2023 [Graph], World Federation of Advertisers, September 14, 2023. [Online]. Available: /statistics/1463982/opportunities-driving-transition-marketing-sustainability-worldwide/
