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Leading out-of-home (OOH) advertising categories in Ireland in 2024, by share of voice

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Source

Release date

January 2025

Region

Ireland

Survey time period

2024

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Leading out-of-home (OOH) advertising categories in Ireland 2024, by share of voice

Published by ÌÇÐÄÆƽâ°æ Research Department, Jan 28, 2025

In 2024, retail outlets accounted for approximately ** percent of out-of-home (OOH) advertising spending in Ireland. The food segment ranked second with *** percent, while beers and ciders rounded up the top three with a *** percent share.

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OOH advertising in ChinaAdvertising in ChinaDigital out-of-home advertising worldwideProgrammatic digital out-of-home (prDOOH) advertisingDigital out-of-home advertising in Europe
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