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What discounts would entice you to shop during holiday season sales like Black Friday?

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Source

Release date

September 2021

Region

Italy

Survey time period

September 17 to 19, 2021

Number of respondents

1,519 respondents

Age group

18 years and older

Method of interview

Online survey

Citation formats

Italy: preferred Black Friday discounts 2021

Published by
F. Watty,
Oct 29, 2021
In a survey conducted in Italy in September 2021, more than ** percent of the respondents stated no discount would make them buy something during holiday season sales, such as Black Friday. For ** percent of the respondents, on the other hand, a discount of ** percent would be necessary for making a purchase. Only percent of the respondents said **** percent off the full price would be enough for them to buy the product.
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Topics

U.S. Thanksgiving weekend shoppingU.S. Christmas season shoppingHoliday season e-commerce in the United StatesNational holidays in the United StatesHoliday season in Canada
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