* Original survey question: "How often do you look for discounts or offers for the following categories or products before you shop for them?"
Figures represent respondents who answered "often" or "always".
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U.S. shoppers who look for offers before purchasing by category 2018
This statistic displays the share of consumers who look for discounts before shopping in the United States as of June 2018, by product category. Some ** percent of survey respondents stated that they look for discounts or offers on clothing and apparel before they shop for them.
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Forrester Research, & RetailMeNot. (October 1, 2018). Consumers who look for discounts before shopping in the United States as of June 2018, by product category [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved July 23, 2026, from /statistics/977349/discount-shopping-behavior-by-product-us/
Forrester Research, und RetailMeNot. "Consumers who look for discounts before shopping in the United States as of June 2018, by product category." Chart. October 1, 2018. ÌÇÐÄÆÆ½â°æ. Accessed July 23, 2026. /statistics/977349/discount-shopping-behavior-by-product-us/
Forrester Research, RetailMeNot. (2018). Consumers who look for discounts before shopping in the United States as of June 2018, by product category. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: July 23, 2026. /statistics/977349/discount-shopping-behavior-by-product-us/
Forrester Research, and RetailMeNot. "Consumers Who Look for Discounts before Shopping in The United States as of June 2018, by Product Category." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 1 Oct 2018, /statistics/977349/discount-shopping-behavior-by-product-us/
Forrester Research & RetailMeNot, Consumers who look for discounts before shopping in the United States as of June 2018, by product category ÌÇÐÄÆÆ½â°æ, /statistics/977349/discount-shopping-behavior-by-product-us/ (last visited July 23, 2026)
Consumers who look for discounts before shopping in the United States as of June 2018, by product category [Graph], Forrester Research, & RetailMeNot, October 1, 2018. [Online]. Available: /statistics/977349/discount-shopping-behavior-by-product-us/