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Promotions preferred by women in Italy in 2017, by category

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Sources

Release date

November 2017

Region

Italy

Survey time period

May 2017

Number of respondents

650 respondents

Special properties

Women

Citation formats

Italy: women's favorite promotions 2017, by category

Published by ÌÇÐÄÆƽâ°æ Research Department, Feb 6, 2018
This statistic shows the favorite promotion types of women in Italy in 2017. According to the source, discounts remained the preferred promotion activity, especially for pregnant women (** percent), while getting products’ samples was appreciated by ** of mothers with children aged 0-11 years and ** percent of women without or with grown children. Lastly, fidelity cards were preferred by ** percent of mothers, slightly overrating other women’s preference.
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