In 2020, nearly two-thirds of Google searches were zero-click searches. Out of the remaining 35 percent, 33.59 percent resulted in clicks on organic search results and 1.59 percent in paid search results.
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SparkToro. (March 22, 2021). Google search click-through rate (CTR) worldwide in 2020, by type [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 15, 2026, from /statistics/1240608/google-search-ctr-worldwide/
SparkToro. "Google search click-through rate (CTR) worldwide in 2020, by type." Chart. March 22, 2021. ÌÇÐÄÆƽâ°æ. Accessed July 15, 2026. /statistics/1240608/google-search-ctr-worldwide/
SparkToro. (2021). Google search click-through rate (CTR) worldwide in 2020, by type. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 15, 2026. /statistics/1240608/google-search-ctr-worldwide/
SparkToro. "Google Search Click-through Rate (Ctr) Worldwide in 2020, by Type." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 22 Mar 2021, /statistics/1240608/google-search-ctr-worldwide/
SparkToro, Google search click-through rate (CTR) worldwide in 2020, by type ÌÇÐÄÆƽâ°æ, /statistics/1240608/google-search-ctr-worldwide/ (last visited July 15, 2026)
Google search click-through rate (CTR) worldwide in 2020, by type [Graph], SparkToro, March 22, 2021. [Online]. Available: /statistics/1240608/google-search-ctr-worldwide/
