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Share of e-commerce users before and during the COVID-19 crisis in China as of February 2020, by average amount spent

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Sources

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Release date

November 2020

Region

China

Survey time period

January 14 to February 16, 2020

Supplementary notes

Before COVID-19: date of survey from Jan 14 to 31, 2020.
During COVID-19: date of survey from Feb 3 to 16, 2020.

One yuan equals approximately 0.15 U.S. dollars and 0.13 euros (as of December 2020).

Citation formats

Share of e-commerce users before and during COVID-19 2020, by average amount spent

Published by
F. Watty,
Dec 15, 2020
According to a report from , ** percent of e-commerce users spent between two hundred and *** thousand yuan on average during the COVID-19 crisis in China in 2020, compared to ** percent before the crisis. The share of those who consumed more than *** thousand yuan decreased from ** percent to ** percent, indicating that e-commerce user profiles shifted when more and more people from lower tier cities turned to purchasing items online during the coronavirus outbreak.
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