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Leading methods introduced by retailers to reduce delivery return rates in the United Kingdom (UK) in 2018

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Sources

Release date

June 2018

Region

United Kingdom

Survey time period

May 25, 2018 to June 1, 2018

Number of respondents

302 respondents

Citation formats

Retailer solutions to reduce delivery returns in the UK 2018

Published by
Yihan Ma,
Sep 30, 2020
A 2018 survey conducted among British retailers revealed that more than half of the respondents provided more information about their products online, e.g. exact measurements, in order to reduce delivery return rates. Second most popular action taken by the retailers was making the returns policy more transparent e.g. making it more prominent on a website. In contrast, introducing a ‘try before you buy’ service that allows customers to only pay for items they decide to keep was the least preferred solution, with less than one fifth of respondents choosing this.
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