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Forecast of retail e-commerce holiday season sales in the United States for 2025, by product category (in billion U.S. dollars)

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Source

Release date

October 2025

Region

United States

Survey time period

September 2025

Supplementary notes

The holiday season takes place from November to December.

Citation formats

Retail e-commerce holiday season sales forecast in the U.S. 2025, by category

Published by
Yihan Ma,
Nov 19, 2025

In the United States, electronics is forecast to be the most lucrative product category for retail e-commerce sales during the 2025 holiday season, expected to generate about **** billion U.S. dollars. Apparel was forecast as the second highest earning category at **** billion U.S. dollars.

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Statistics on " Automotive e-commerce in the United States "

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Other statistics that may interest you Automotive e-commerce in the United States

Overview

5

Players

8

Consumption

6

Online traffic

5

Brands' profile

5

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Topics

Holiday season e-commerce in the United StatesU.S. Christmas season shoppingBeauty and personal care e-commerce in the United StatesE-commerce in the United StatesFashion e-commerce in the United States
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