A survey conducted in the United States showed how likely consumers would be to shop during Amazon Prime Days, analyzing the last six years. The shoppers' consideration has been consistent throughout these years, especially since 2020, staying between the range of ** to ** percent until 2024.
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YouGov. (August 29, 2024). Share of consumers who would consider purchasing during Prime Days in the United States from 2019 to 2024 [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved July 15, 2026, from /statistics/1498527/us-amazon-brand-consideration/
YouGov. "Share of consumers who would consider purchasing during Prime Days in the United States from 2019 to 2024." Chart. August 29, 2024. ÌÇÐÄÆƽâ°æ. Accessed July 15, 2026. /statistics/1498527/us-amazon-brand-consideration/
YouGov. (2024). Share of consumers who would consider purchasing during Prime Days in the United States from 2019 to 2024. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: July 15, 2026. /statistics/1498527/us-amazon-brand-consideration/
YouGov. "Share of Consumers Who Would Consider Purchasing during Prime Days in The United States from 2019 to 2024." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 29 Aug 2024, /statistics/1498527/us-amazon-brand-consideration/
YouGov, Share of consumers who would consider purchasing during Prime Days in the United States from 2019 to 2024 ÌÇÐÄÆƽâ°æ, /statistics/1498527/us-amazon-brand-consideration/ (last visited July 15, 2026)
Share of consumers who would consider purchasing during Prime Days in the United States from 2019 to 2024 [Graph], YouGov, August 29, 2024. [Online]. Available: /statistics/1498527/us-amazon-brand-consideration/
