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Annual change in advertising spending in Brazil in 2025, by channel

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Supplementary notes

Data shown is using current exchange rates and reflects market impacts of the Russia-Ukraine war.

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Annual change in advertising spending in Brazil 2025, by channel

Published by ÌÇÐÄÆƽâ°æ Research Department, Apr 21, 2026

In 2025, influencer advertising spending in Brazil increased by **** percent compared to the previous year – the only double-digit growth rate among the presented ad media. Cinema and digital banner ad revenues were projected to follow with annual increase rates of *and 6** percent, respectively.

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Statistics on " Digital advertising in Brazil "

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Other statistics that may interest you Digital advertising in Brazil

Global & regional overview

7

Digital retail media

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Formats, devices, and platforms

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Advertisers

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Programmatic

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Digital consumer insights

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Third-party cookie deprecation

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Brazilian overview

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Digital advertising in BrazilSocial media usage in BrazilAdvertising in BrazilAdvertising in MexicoMedia in Brazil
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