Topic: Media in Brazil

Media in Brazil - statistics & facts

Brazilians spend twice as much time on the internet as they do watching TV. In 2023, more than nine hours per day was devoted to online activities in the country, while TV viewing took up five hours less than that. In general, time spent with media in Brazil was dominated by digital entertainment. Radio was the least popular among other media, adding up to only an hour per day of listening time.

Number of media, IT & telco companies in Brazil
*****k

Media with the highest reach in Brazil
Digital, OOH, and free TV

Largest media company in Brazil
Grupo Globo

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Current statistics on this topic

Media

Revenue in the media market in Brazil 2020-2030

Media

Leading media & publishing companies in Brazil 2024, by revenue

Media

Weekly time spent with selected media among adults in Brazil Q2 2025

Overview

Value of the entertainment & media markets in Brazil 2018-2027
Value of the entertainment & media markets in Brazil 2018-2027
Value of the entertainment and media market in Brazil from 2018 to 2027 (in billion U.S. dollars)
Revenue in the media market in Brazil 2020-2030
Revenue in the media market in Brazil 2020-2030
Revenue in the media market in Brazil from 2020 to 2030 (in billion U.S. dollars)
Weekly time spent with selected media among adults in Brazil Q2 2025
Weekly time spent with selected media among adults in Brazil Q2 2025
Weekly time spent with selected media among adults in Brazil in 2nd quarter 2025 (in hours.minutes)
Trust in media in Brazil 2011-2024
Trust in media in Brazil 2011-2024
Level of trust in media in Brazil from 2011 to 2024
Level of trust in selected media in Brazil 2022
Level of trust in selected media in Brazil 2022
Level of trust in selected media in Brazil as of November 2022

Companies

Leading media & publishing companies in Brazil 2024, by revenue
Leading media & publishing companies in Brazil 2024, by revenue
Leading companies in the media and publishing industry in Brazil in 2024, based on net revenue (in million Brazilian reals)
Revenue of Globo Comunicação e Participações S.A. 2005-2023
Revenue of Globo Comunicação e Participações S.A. 2005-2023
Revenue generated by Globo Comunicação e Participações S.A. from 2005 to 2023 (in billion Brazilian reals)
Globo Comunicação e Participações S.A.: net profit/loss 2010-2023
Globo Comunicação e Participações S.A.: net profit/loss 2010-2023
Net profit/loss of Globo Comunicação e Participações S.A. from 2010 to 2023 (in billion Brazilian reals)
Net revenue of Editora Globo S.A. in Brazil 2016-2023
Net revenue of Editora Globo S.A. in Brazil 2016-2023
Net revenue of Editora Globo S.A. in Brazil from 2016 to 2023 (in million Brazilian reals)
Companies in the media, IT, and telecommunications sectors in Brazil 2010-2022
Companies in the media, IT, and telecommunications sectors in Brazil 2010-2022
Number of companies in the media, IT, and telecommunications sectors in Brazil from 2010 to 2022 (in 1,000s)
Employees in the media, IT, and telecommunications sectors in Brazil 2010-2022
Employees in the media, IT, and telecommunications sectors in Brazil 2010-2022
Number of employees in the media, IT, and telecommunications sectors in Brazil from 2010 to 2022 (in millions)

Video

Average audience share of pay TV & video streaming in Brazil 2020-2024
Average audience share of pay TV & video streaming in Brazil 2020-2024
Average audience share of pay TV and video streaming in Brazil from 2020 to 2024
Most watched TV channels in Brazil 2023, by household rating
Most watched TV channels in Brazil 2023, by household rating
Most watched TV channels in Brazil in 2023, by household rating
Preferred TV content by genre in Brazil 2023
Preferred TV content by genre in Brazil 2023
Preferred TV content by genre in Brazil as of December 2023
Drivers of TV subscription payments in Brazil 2023
Drivers of TV subscription payments in Brazil 2023
Drivers of TV subscription payments in Brazil as of December 2023
Most common TV subscription brands in Brazil 2024
Most common TV subscription brands in Brazil 2024
Most common TV subscription brands in Brazil as of December 2024
TV subscription payments in Brazil 2024
TV subscription payments in Brazil 2024
TV subscription payments in Brazil as of December 2024
Number of users of video streaming (SVoD) in Brazil 2017-2027
Number of users of video streaming (SVoD) in Brazil 2017-2027
Number of users of video streaming (SVoD) in Brazil 2017-2027 (in millions)
Brazil: video subscription services penetration 2022
Brazil: video subscription services penetration 2022
Penetration rate of selected video subscription services in Brazil as of May 2022

Audio

Music streaming revenue in Brazil 2019-2023
Music streaming revenue in Brazil 2019-2023
Music streaming revenue in Brazil from 2019 to 2023 (in billion Brazilian reals)
Most popular digital radio brands in Latin America 2023, by active sessions
Most popular digital radio brands in Latin America 2023, by active sessions
Leading digital radio brands in Latin America in January 2023, by average active sessions (in 1,000s)
Most downloaded podcasts in Latin America 2025
Most downloaded podcasts in Latin America 2025
Most downloaded podcasts in Latin America between June 2, 2025 and June 29, 2025 (in 1,000 downloads per week)
Daily radio reach in selected metropolitan areas in Brazil 2024
Daily radio reach in selected metropolitan areas in Brazil 2024
Daily radio reach in selected metropolitan areas in Brazil in 2nd quarter 2024
Distribution of radio audience in Brazil 2022, by age group
Distribution of radio audience in Brazil 2022, by age group
Distribution of radio audience in Brazil in 2nd quarter 2022, by age group
Average daily time spent listening to the radio per listener in Brazil 2017-2024
Average daily time spent listening to the radio per listener in Brazil 2017-2024
Average daily time spent listening to the radio per listener in Brazil from 2017 to 2024 (in minutes)
Most played songs on the radio in Brazil 2024
Most played songs on the radio in Brazil 2024
Most played songs on the radio in Brazil in 2024, by number of spins (in 1,000s)
Distribution of online radio audience in Brazil 2022, by age group
Distribution of online radio audience in Brazil 2022, by age group
Distribution of online radio audience in Brazil in 2nd quarter 2022, by age group
Average daily time spent listening to online radio per listener in Brazil 2017-2023
Average daily time spent listening to online radio per listener in Brazil 2017-2023
Average daily time spent listening to online radio per listener in Brazil from 2017 to 2023 (in minutes)
Preferred radio content by genre in Brazil 2023
Preferred radio content by genre in Brazil 2023
Preferred radio content by genre in Brazil as of December 2023

Publishing

Revenue in the Newspapers & Magazines market Brazil 2020-2030
Revenue in the Newspapers & Magazines market Brazil 2020-2030
Revenue in the Newspapers & Magazines market for different segments Brazil from 2020 to 2030 (in million U.S. dollars)
Number of users in the Media market Brazil 2020-2030
Number of users in the Media market Brazil 2020-2030
Number of users in the Media market for different segments Brazil from 2020 to 2030 (in million individuals)
Leading newspapers in Brazil by total paid circulation 2023
Leading newspapers in Brazil by total paid circulation 2023
Average paid circulation of selected newspapers in Brazil in November 2023
Online news consumption rate in Brazil 2017-2024
Online news consumption rate in Brazil 2017-2024
Percentage of internet users reading online newspapers, magazines, and the news in Brazil from 2017 to 2024
Average daily time spent reading online and print media in Brazil 2020-2024
Average daily time spent reading online and print media in Brazil 2020-2024
Average daily time internet users spent reading online and print media in Brazil from 2020 to 2024 (in minutes)
Most used publishing media services in Brazil 2025
Most used publishing media services in Brazil 2025
Most used publishing media services in Brazil as of June 2025
Print media usage in Brazil 2025
Print media usage in Brazil 2025
Print media usage in Brazil as of June 2025
Most purchased ePublishing products in Brazil 2023
Most purchased ePublishing products in Brazil 2023
Most purchased ePublishing products in Brazil as of December 2023
Book purchases by store brand in Brazil 2024
Book purchases by store brand in Brazil 2024
Book purchases by store brand in Brazil as of December 2024
eBook purchases by store brand in Brazil 2024
eBook purchases by store brand in Brazil 2024
eBook purchases by store brand in Brazil as of December 2024

Cinema

Cinema sector revenue in Brazil 2022-2026
Cinema sector revenue in Brazil 2022-2026
Cinema industry revenue in Brazil in 2022 and 2026 (in million U.S. dollars)
Box office revenue in Brazil 2006-2024
Box office revenue in Brazil 2006-2024
Box office revenue in Brazil from 2006 to 2024 (in million Brazilian reals)
Attendance at movie theaters in Brazil 2009-2024
Attendance at movie theaters in Brazil 2009-2024
Number of movie tickets sold in Brazil from 2009 to 2024 (in millions)
Number of cinema screens in Brazil 2009-2024
Number of cinema screens in Brazil 2009-2024
Number of cinema screens in Brazil from 2009 to 2024
Leading cinema film distributors in Brazil 2024, by revenue
Leading cinema film distributors in Brazil 2024, by revenue
Leading cinema movie distributors in Brazil in 2024, by revenue (in million Brazilian reals)

Gaming

Users in the video games segment in Brazil 2017-2031
Users in the video games segment in Brazil 2017-2031
Users in the video games segment in Brazil from 2017 to 2031 (in millions)
Brazil: digital gamers distribution 2024, by gender
Brazil: digital gamers distribution 2024, by gender
Distribution of digital gamers in Brazil in 2024, by gender
Brazil: distribution of digital gamers 2024, by age
Brazil: distribution of digital gamers 2024, by age
Distribution of digital gamers in Brazil in 2024, by age group
Video gaming penetration in Brazil Q3 2024, by device
Video gaming penetration in Brazil Q3 2024, by device
Share of internet users in Brazil who play video games on selected devices as of 3rd quarter 2024
Brazil: online gaming penetration 2017-2023
Brazil: online gaming penetration 2017-2023
Online gaming reach among internet users in Brazil from 2017 to 2023

Number of media, IT & telco companies in Brazil
*****k

Media with the highest reach in Brazil
Digital, OOH, and free TV

Largest media company in Brazil
Grupo Globo

Key figures

The most important key figures provide you with a compact summary of the topic of "Media in Brazil" and take you straight to the corresponding statistics.

- Number of TV stations in Brazil
- **k
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Detailed statistics
Number of TV stations in Brazil 2017-2021
- Most-viewed pay TV channels in Brazil
- SporTV & Viva
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Detailed statistics
Most-watched pay TV channels in Brazil 2024, by household rating
- Onliners' favorite SVOD platform in Brazil
- Netflix, Amazon Prime, Globoplay
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Detailed statistics
Most popular SVOD platforms in Brazil 2021

- Number of radio stations in Brazil
- ***k
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Detailed statistics
Radio stations in Brazil 2016-2021
- Most played song on the radio in Brazil
- "Relação Errada" (Live) by Gusttavo Lima feat. Bruno & Marrone
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Detailed statistics
Most played songs on the radio in Brazil 2024
- Most downloaded podcast in Brazil
- O Assunto (Grupo Globo)
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Detailed statistics
Most downloaded podcasts in Latin America 2025

- Change in newspaper circulation in Brazil during a decade
- -**%
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Detailed statistics
Circulation of newspapers in Brazil 2007-2021
- Change in magazine circulation in Brazil during a decade
- -**%
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Detailed statistics
Circulation of magazines in Brazil 2007-2021
- Share of consumers spending money on books at least once a year
- ***%
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Detailed statistics
Print media usage in Brazil 2025

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Media in Brazil - statistics & facts

Key insights