ÌÇÐÄÆƽâ°æ

Digital advertising in Vietnam - statistics & facts

Digital advertising has become a multibillion-dollar industry. Although traditional ad formats are still employed, online appearance is now the norm for brands across the globe to reach their connected consumers. Having one of the highest numbers of internet users worldwide, Vietnam has seen a booming digital advertising market. The value of digital advertising spending in the country has been growing fast in the past few years, and it is forecast to reach 476 million U.S. dollars by 2025.
Log in or register to access full data.
Published by A. Guttmann, Dec 17, 2025

Key insights

  • Forecast for the digital ad spend share of total advertising expenditure in Vietnam
  • ****%
  • Average cost-per-click of Google Ads search advertising in Vietnam
  • *****USD

·¡»å¾±³Ù´Ç°ù’s Picks
·¡»å¾±³Ù´Ç°ù’s Picks
Current statistics on this topic

Demographics & Use

Number of internet users in Vietnam 2000-2050

Online Advertising

Revenue in the advertising market in Vietnam 2017-2031

Traditional advertising

Advertising reach of main media types in Vietnam 2014-2019

Recommended statistics

Overview

6

Overview

Key indicators

5

Key indicators

Search advertising

5

Search advertising

Online video advertising

5

Online video advertising

Social media advertising

8

Social media advertising

Consumer behavior

6

Consumer behavior

Further reports

Get the best reports to understand your industry

Advertising in China
Advertising in China
Advertising in the Asia-Pacific region
Advertising in the Asia-Pacific region
Advertising in Japan
Advertising in Japan
Digital advertising in India
Digital advertising in India
Advertising industry in South Korea
Advertising industry in South Korea
We’re happy to help

Get in touch with us for additional information

Feel free to contact us anytime. We will respond to your inquiry as quickly as possible.

Get in touch