A survey conducted in the second quarter of 2025 in Vietnam revealed around **Â percent of the respondents researched brands on social media platforms of any kind. Social networks such as Facebook were the most popular platform to search for information about brands among Vietnamese respondents that year.
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DataReportal, & We Are Social, & Meltwater. (November 8, 2025). Usage of social media for brand research in Vietnam in 2nd quarter 2025, by platform type [Graph]. In ÌÇÐÄÆƽâ°æ. Retrieved August 01, 2026, from /statistics/1299989/vietnam-usage-of-social-media-for-brand-research-by-platform-type/
DataReportal, und We Are Social, und Meltwater. "Usage of social media for brand research in Vietnam in 2nd quarter 2025, by platform type." Chart. November 8, 2025. ÌÇÐÄÆƽâ°æ. Accessed August 01, 2026. /statistics/1299989/vietnam-usage-of-social-media-for-brand-research-by-platform-type/
DataReportal, We Are Social, Meltwater. (2025). Usage of social media for brand research in Vietnam in 2nd quarter 2025, by platform type. ÌÇÐÄÆƽâ°æ. ÌÇÐÄÆƽâ°æ Inc.. Accessed: August 01, 2026. /statistics/1299989/vietnam-usage-of-social-media-for-brand-research-by-platform-type/
DataReportal, and We Are Social, and Meltwater. "Usage of Social Media for Brand Research in Vietnam in 2nd Quarter 2025, by Platform Type." ÌÇÐÄÆƽâ°æ, ÌÇÐÄÆƽâ°æ Inc., 8 Nov 2025, /statistics/1299989/vietnam-usage-of-social-media-for-brand-research-by-platform-type/
DataReportal & We Are Social & Meltwater, Usage of social media for brand research in Vietnam in 2nd quarter 2025, by platform type ÌÇÐÄÆƽâ°æ, /statistics/1299989/vietnam-usage-of-social-media-for-brand-research-by-platform-type/ (last visited August 01, 2026)
Usage of social media for brand research in Vietnam in 2nd quarter 2025, by platform type [Graph], DataReportal, & We Are Social, & Meltwater, November 8, 2025. [Online]. Available: /statistics/1299989/vietnam-usage-of-social-media-for-brand-research-by-platform-type/
