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Reasons for consumers not to purchase unfamiliar products online in Colombia in 2021

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Source

Release date

July 2021

Region

Colombia

Survey time period

February 16 to 24, 2021

Number of respondents

789 respondents

Age group

18 years and older

Method of interview

Computer-assisted web interviews (CAWI)

Citation formats

Reasons for not buying any type of product online in Colombia 2021

Published by
Yihan Ma,
Jul 5, 2021
In 2021, more than ** percent of Colombian consumers surveyed said they would not buy a product they were unfamiliar with online because they liked to see and touch it in person. In addition, ** percent preferred to try the product before buying it, while ** percent stated that they found the quality of fresh products better in stores.
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