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Market research tools most used by market researchers in the United States in 2017 and 2018

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Source

Release date

2018

Region

United States

Survey time period

January 21 to January 29, 2018

Number of respondents

148 respondents

Special properties

professionals in the market research industry.

Method of interview

Online survey

Supplementary notes

Respondents aged between 20 and 66, and have been working in the market research industry for a minimum of one year.
Source does not indicate why values do not total 100 percent.
2017 data taken from previous report '2017 Industry Report: The Future of Market Research', page 18.
* No value provided for 2018

Citation formats

Most used tools in market research in the U.S. 2017-2018

Published by ÌÇÐÄÆƽâ°æ Research Department, Sep 28, 2018
This statistic displays the market research tools most used by professionals in the market research industry in the United States in 2017 and 2018. During the 2018 the survey, ** percent of respondents stated they usef Microsoft Excel, compared to ** percent in the 2017 survey.
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Topics

Market research in U.S.Advertising in the United StatesAdvertising worldwideMarket research industry
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 99 users
Talk to sales for pricing
Contact us
  • Free + Premium Statistics
  • Reports
  • Market ÌÇÐÄÆƽâ°æ

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
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