Generations defined as:
Gen Z: 16-21 years
Millennials: 22-35 years
Gen X: 36-55 years
Boomers: 56+ years
These age bands have been weighted to represent the UK
population, as has gender (49% male, 51% female)
Citation formats
Individuals who favored a store to purchase goods in the UK in 2017
This statistic displays the share of generational groups who turned to a store, mall or the high street to purchase goods in the United Kingdom (UK) in 2017. When asked where they first turn to when they want to buy something, the generational group who turned to stores, malls and the high street the most was the Boomers group, with 17 percent preferring to purchase goods this way. The generational group who turned to stores, malls and the high street the least was the Gen Z group, with only five percent of respondents from this group favoring this method of shopping.
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Office for National Statistics (UK). (November 6, 2017). Share of generational groups who favored a store, mall or the high street to purchase goods in the United Kingdom (UK) in 2017 [Graph]. In ÌÇÐÄÆÆ½â°æ. Retrieved August 04, 2026, from /statistics/790278/individuals-who-favored-a-store-to-purchase-goods-in-uk/
Office for National Statistics (UK). "Share of generational groups who favored a store, mall or the high street to purchase goods in the United Kingdom (UK) in 2017." Chart. November 6, 2017. ÌÇÐÄÆÆ½â°æ. Accessed August 04, 2026. /statistics/790278/individuals-who-favored-a-store-to-purchase-goods-in-uk/
Office for National Statistics (UK). (2017). Share of generational groups who favored a store, mall or the high street to purchase goods in the United Kingdom (UK) in 2017. ÌÇÐÄÆÆ½â°æ. ÌÇÐÄÆÆ½â°æ Inc.. Accessed: August 04, 2026. /statistics/790278/individuals-who-favored-a-store-to-purchase-goods-in-uk/
Office for National Statistics (UK). "Share of Generational Groups Who Favored a Store, Mall or The High Street to Purchase Goods in The United Kingdom (Uk) in 2017." ÌÇÐÄÆÆ½â°æ, ÌÇÐÄÆÆ½â°æ Inc., 6 Nov 2017, /statistics/790278/individuals-who-favored-a-store-to-purchase-goods-in-uk/
Office for National Statistics (UK), Share of generational groups who favored a store, mall or the high street to purchase goods in the United Kingdom (UK) in 2017 ÌÇÐÄÆÆ½â°æ, /statistics/790278/individuals-who-favored-a-store-to-purchase-goods-in-uk/ (last visited August 04, 2026)
Share of generational groups who favored a store, mall or the high street to purchase goods in the United Kingdom (UK) in 2017 [Graph], Office for National Statistics (UK), November 6, 2017. [Online]. Available: /statistics/790278/individuals-who-favored-a-store-to-purchase-goods-in-uk/